North Shore Extreme

Project Description

The North Shore Extreme canoe race at the Salton Sea is an exhilarating and challenging one-day event that tests participants' endurance and teamwork as they paddle through the captivating but demanding waters of the Salton Sea. The project was to form the name, create the logo, build the website, generate the campaign, raise awareness, and produce the event. There were over 200 participating athletes and 1,000 spectators in attendance.